Local events hosted by NZSTI branches around the country and open to everyone
NZSTI has three local branches: Auckland, Wellington and Canterbury (Christchurch). These branches play a key role in serving our members in those areas by organising local in-person events throughout the year (presentations, social events, and more). These provide an opportunity for NZSTI members to come together, discuss industry-related issues and questions, and connect with colleagues.
While most branch events are for members only, the branches also organise events open to non-members, which offer a great opportunity for T&I professionals and students to discover NZSTI and meet others working in the industry.
You must be logged in to register for events and access discounted prices (if applicable). If you do not yet have an NZSTI account, please create one before registering, by following this helpful guide.
Search Engine Optimisation for Translators
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Event Detail
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Saturday, 3 June 2023
12:30 pm to 3:30 pm NZST
Online via Zoom
NZSTI Member Rate $45 AUD
Presented by NZSTI Member Karoline Spiessl
Join this informative webinar for an introduction to search engine optimisation. You will get an overview of SEO and make the first step towards writing SEO-friendly content and adding value to your web content translations.
This webinar is for translators and copywriters who would like to learn more about search engine optimisation and how to include SEO elements in their translations and the content they write. The webinar is also useful for language professionals who are thinking about setting up their own website or who have a website and would like to increase their online visibility and generate more traffic.
The webinar provides an overview of preferred search engines in various countries and the basic elements of SEO – both on-page and off-page. Participants will be introduced to keyword research, the elements of SEO-friendly content, user experience, link building, technical and mobile SEO and how to measure SEO. The focus will be on those SEO elements that translators and content creators are likely to come across, such as title tags, meta descriptions and web page content. We will also explore the art of finding the most appropriate keywords and how to build a strategy around targeting those and thus increasing both online visibility and site traffic.
Participants will have ample opportunity to ask questions and try out what they have learned in a hands-on activity.
More information and register here >
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