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Riding the Wave

The 2020 edition of Languages & the Media, the 13th International Conference on Language Transfer in Audiovisual Media, will be riding the wave of recent trends that are fast becoming reality in audiovisual localisation.

New working conditions are rolling in faster than ever before. Innovation is the order of the day. The industry is consolidating while new entrants are disrupting the conventional workplace. Platforms are proliferating. Immersive environments are becoming more pervasive. New workflows are emerging. Concurrent translation and post-editing are gaining ground. Language tools are being integrated and experimentation and reinvention abound.

The need for research has never been greater. With the validity of older norms and standards under scrutiny, new models of good practice are emerging, forcing the audiovisual localisation industry to take stock and re-examine audience needs. Legislation and regulation are also whipping up the wind of change. As our 2018 keynote speaker David Padmore pointed out, our shared goal is to break down language and sensory barriers to audiovisual content that educates, informs and entertains the world. To achieve this, all stakeholders must come together and collaborate to address our industry’s challenges with responsible, comprehensive and fair strategies. And what better place to do this than at the 13th Languages & the Media International Conference which will be held at the Radisson Blu Hotel in Berlin from June 8 – 10, 2020 under the overall theme “Riding the Wave”.

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Throughout its 25-year long history, Languages & the Media has established itself as Europe’s leading conference in the AVT industry and is a vibrant hub for exchange, learning and discussion. At the Languages & the Media 2020, broadcasters, OTT platforms, language service providers, researchers, trainers, professionals, practitioners and all those who produce, market or distribute audiovisual content for information, entertainment or educational purposes will come together to address issues on how to thrive in this dynamic mediascape.

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